Partnered companies to work together in delivering exciting, innovative and seamless mobile solutions for merchant customers.

LAS VEGAS, Oct. 18, 2018 /PRNewswire/ — eTouchMenu™ (a wholly-owned subsidiary of House Advantage, LLC.) has announced its strategic partnership with Ingenico Group, leveraging the technology firm’s mobile point of sales (POS) platform and hardware to provide customers with a full array of mobile ordering solutions and functionality.

Ingenico Group’s technology enables merchants of all sizes to accept electronic forms of payment where ever they need to serve customers—whether it be at a countertop, in an aisle, at the table, or in the field. This allows merchants to order to create a consistent and engaging experience across all channels that drive customer loyalty and success.

While eTouchMenu’s suite of digital menu offerings, marketing strategies, and other products is already extensive, Ingenico Group’s hardware and software solution will extend the company’s reach to a broader range of touch points and devices—including Apple’s iOS and Google’s Android platforms. The extended reach and technical capabilities gained from the Ingenico-eTouchMenu partnership will, consequently, help the companies optimize their product offering and market segmentation efforts.

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Jupiter, FL (PRWEB) October 15, 2018 – Innovations with Ed Begley, Jr. will broadcast on Saturday, October 20, 2018 at 5:00p ET via Fox Business. Check your local listings for more information.

Learn how technology is being used in the hospitality industry as Innovations explores how eTouchMenu™ transforms traditional paper menus into immersive digital menu experiences, taking brand engagement to a new level. The segment will also educate about eTouchMenu™ SmartMenu™ software, which has the most intuitive user interface on the digital menu market. For a guest or patron, finding what they want is an easy and fun interactive experience.

Focusing on wellness in the workplace the show will explore how Oh My Green uses technology, analytics, and design to empower its customers – delivering what employees want, while easily managing the budget and eliminating waste.

Next, viewers will learn how Winding Tree is building a decentralized alternative to the current concentrated travel distribution landscape; one where anyone can access inventory directly from suppliers.

Finally, the show will enlighten viewers about the NEX platform for complex decentralized cryptographic trade and payment service creation. Watch to explore how NEX combines the NEO blockchain with an off-chain matching engine to enable much faster and more complex trades than existing decentralized exchanges.

“Technology continues to drastically impact everything it touches, making processes and operations run more smoothly than ever before,” said Will Spilecki, senior producer for the Innovations television series.

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GIG HARBOR, Wash. October 11, 2018 – eTouchMenuTM (a wholly-owned subsidiary of House Advantage, LLC) announced its partnership with POSDATA Group, Inc., the premier payments systems distributor for the North American channel. This partnership delivers server-assisted tableside ordering and customer-facing, self-ordering kiosks and tablets that plug into any existing hospitality point of sale (POS) software. The fully integrated bundle is comprised of eTouchMenu software loaded onto tabletop and hand-held ordering and payment devices deployed through POSDATA’s distribution facility in Louisville, Ky.

“We are extremely excited to officially announce our commercial relationship with POSDATA Group,” said Jon C. Wolfe, CEO of House Advantage and eTouchMenu. “We will provide customers and contacts of POSDATA with unparalleled integration, menu and payment solutions in line with what they have already come to expect. POSDATA and eTouchMenu are a perfect match in brand and culture, and meld nicely with our product philosophy of extending value of existing system investments.”

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Firms join forces to provide the best customer dining experience.

LAS VEGAS, Sept. 27, 2018 /PRNewswire/ — eTouchMenuTM (a wholly-owned subsidiary of House Advantage, LLC) announced its partnership with CompuTant, Hawaii’s only certified NCR reseller for independent and multi-unit restaurant operators. This fully integrated partnership delivers server-assisted tableside ordering, customer-facing self-order kiosks and tablets with NCR’s Aloha point of sale system: all with secure EMV payment and integration with major loyalty programs. Together, eTouchMenu and NCR deliver an unmatched customer experience enabling customers to make payments seamlessly and safely via mobile, tablets or self-service kiosks.

“NCR’s Aloha point of sale system is the leading platform for large and small restaurants around the world, and CompuTant has proven to be the gold standard in service and support of the Hawaiian Islands for more than 30 years,” said Jon C. Wolfe, Chief Executive Officer of House Advantage and eTouchMenu. “Their long, successful track record and hyper targeted focus on the highest quality of customer service and dining experiences align perfectly with our business strategies at eTouchMenu. We look forward to working together with NCR via CompuTant to provide a new caliber of premium ordering and payment solutions across the state,” concluded Wolfe.

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The Shade Tree is the largest shelter of its kind in Nevada. Their mission is to provide safe shelter to homeless and abused women and children in crisis; as well as, offer life changing services promoting stability, dignity, and self-reliance. They accomplish this by mobilizing the power of volunteers and the generosity of community partners and donors.

Shade Tree believes that no one should ever have to endure a state of homelessness, existing in fear for personal safety and without the means to meet even the most basic of human needs – food and shelter.

Being that this shelter stands for so many great things, eTouchMenu and House Advantage leaped at the chance to show their support by being a sponsor for their event, Hope To Home.


Customers to Greatly Benefit From the Highest Level of the Combined Companies’ Technology, Service and Security.

LAS VEGAS and ALLENTOWN, Pa., Sept. 18, 2018 / PRNewswire/ — eTouchMenu™, a wholly owned subsidiary of House Advantage, LLC, has announced a new partnership with Shift4 Payments, the leader in secure payment processing and merchant services, as their strategic provider of secure payment processing solutions for its restaurant, airport, hotel, retail stores, family entertainment operations and casino customers, worldwide. Shift4’s comprehensive payment processing solutions will complement and enhance eTouchMenu focus on improving the guest experience and measurable ROI.

Shift4’s complete payment solution is fully integrated and provides eTouchMenu users with everything they need to process payments and operate their property securely and efficiently. This includes a secure payment gateway, point-to-point encrypted EMV devices, merchant services and more. This all-in-one solution combines each piece of the payment process into a single, all-inclusive program for a superior payment experience for staff and guests alike.

“eTouchMenu provides more agnostic options for brands to select the right combination of equipment, integrations and payment flexibility than any other digital menu technology company in the market,” said Jon C. Wolfe, Chief Executive Officer of eTouchMenu and House Advantage. “Shift4 Payments fits in with the eTouchMenu brand and culture and melds perfectly with our product philosophy of extending the value of existing system investments through new, innovative and fully integrated solutions such as Shift4’s complete payment solution.”

“Our suite of payment security technologies and merchant services are a perfect complement to the features and benefits that eTouchMenu users receive,” said Jared Isaacman, CEO of Shift4 Payments. “Hospitality businesses can now have the industry’s top EMV, tokenization and point-to-point encryption solutions to protect against the damaging effects of a data breach.”

Visit for more information on the products and advantages of eTouchMenu.

For additional information about Shift4 Payments and their complete payment solution, visit or email

To learn more about House Advantage, visit

About eTouchMenu™:
eTouchMenu is your “always-on” digital menu and payment partner for excellence in implementing, managing, and optimizing payment and guest ordering solutions. The industries only agnostic provider with a comprehensive suite of digital menu solutions delivers the guest experience, service speed and EMV pay at table compliance that Aloha customers require. eTouchMenu provides certified integrations with most POS providers, multiple loyalty, payment processors and PMS solutions. The eTouchMenu tablet and kiosk solutions are transforming traditional restaurant menus into immersive digital experiences with high levels of ROI.

About House Advantage, LLC:
House Advantage loyalty marketing technologies, reinforced by strategic expertise and deep industry experience, empower the world’s most successful entertainment brands to seamlessly integrate powerful new marketing strategies and tools. Brands using House Advantage, increase customer engagement, generate vital business intelligence, and boost per-customer share-of-wallet with seamless integration and total support for their existing systems. House Advantage is headquartered in Las Vegas, NV, with offices in Macau SAR, and Memphis, TN.

About Shift4 Payments:
Shift4 Payments is the leader in secure payment processing solutions, powering the top point-of-sale and software providers across numerous verticals, including Food & Beverage, Hospitality, Lodging, Gaming, Retail, and e-Commerce. This includes the company’s Harbortouch, Restaurant Manager, POSitouch, and Future POS brands, as well as over 300 additional software integrations in virtually every industry. With eight offices across the U.S. and Europe, 7,000 sales partners, and three state-of-the-art data centers, the company securely processes over 1 billion transactions annually for nearly 200,000 businesses, representing over $100 billion in payments each year.


An upcoming episode of the award-winning series; Innovations w/Ed Begley Jr., will focus on advances in hospitality technology. This episode is scheduled to air 4th QTR, 2018 on FOX Business. Check your local listings for more information.

Focusing on eTouchMenu™, the show will explore how the technology transforms traditional paper menus into immersive digital menu experiences, taking brand engagement to a new level. The segment will also educate about eTouchMenu™ SmartMenu™ software, which has the most intuitive user interface on the digital menu market. For a guest or patron, finding what they want is an easy and fun interactive experience.

From mouth-watering digital imagery to promotional messages, the digital menus created by eTouchMenu™ encourage add-on purchasing and provide guests with a more satisfying dining experience.

“Use of eTouchMenu™ not only eliminates errors and the reduction of revenue, but it greatly increases customer table turnover and the average check size, all of which add to profitability,” said Will Spilecki, senior producer for the Innovations series.

Read the full article here:


House Advantage™ announced today its wholly owned subsidiary eTouchMenu™ has been selected to provide its digital menu platform to Resorts World Bimini.

Casino resorts, like many other businesses today, are leveraging technologies like eTouchMenu to both reduce costs and develop unmatched operational efficiencies and customer service. Accordingly, the eTouchMenu system will allow guests of Hemingway’s Sports Bar the freedom and flexibility to order food and drink at their leisure and settle payment with EMV-compliant card processing, room charges or casino loyalty currency.

eTouchMenu will be fully integrated with Resort World Bimini’s casino management, property management and stored-value card systems, facilitating the most comprehensive, integrated digital menu platform in the world.

Learn more about the partnership.